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Amplify Interactive nearly repeated at the AMA Max Awards this year withour entry in the single medium advertising category. There were six entries in our category this year, and we placed runner-up. Amplify’s submission was for our client ZoomCare, for whom we generated a 1,848% Return on Ad Spend (ROAS) over a 5-month period.

We’re pretty stoked about being recognized for our work 2 years in a row, but we thought it would be fun to put together a tongue-in-cheek press release. You can check out the release here: [fancy_link variation=”primary_green” link=”http://www.amplify-interactive.com/about/news/amplify-interactive-wins-runner-up-at-2011-ama-max-awards/”] Amplify Interactive Takes “First Loser” at AMA Max Awards 2011[/fancy_link]

Here’s an excerpt from the release:

“…Others on the team tried to hide their disappointment “Second place is really the best place to be,” commented Jessica Ward… “You always need something to strive for!” As she choked back the tears and gulped down another glass of wine.”

See the ZoomCare case study on our SEM case studies page

Related Post:

  • [fancy_link variation=”primary_green” link=”http://www.amplify-interactive.com/blog/ppc/amplify-wins-a-2010-ama-max-award/”]Amplify Wins a 2010 AMA Max Award for PPC Campaign[/fancy_link]
Ben Lloyd

About Ben Lloyd

Ben Lloyd serves as Principal at Add3 and manages the agency’s Portland office.  Ben got his start in SEM way back in 1999 – when there was like, 15 search engines and Google was barely a thing. Prior to Add3, Ben had founded Amplify Interactive in 2003 (which was acquired by Add3 in 2013), and hasn’t looked back since. Ben likes lots of stuff like golf, pinball, food(ie), booze/beer/wine – in that order, etc. Mostly – he likes doing that stuff with his friends. Ben is also co-founder of SEMpdx. Connect with Ben on LinkedIn

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