Add3.com

How intimately do you know your data? This PPC Playlist edition focuses on how to use data in various ways to manage PPC campaigns more effectively. So, skip the chalk candy hearts today and read ways to improve your romance with paid search.

Amplified Gold Posts

  • PPC Task Optimization: This is a Twitter interview with John Lee full of great PPC tips. I’ve been reading tips from John for years and you should too if you manage PPC campaigns.
  • 5 Moneyball Tips for Search Marketers: I love the analogy made between numbers in baseball and search in this post. The article includes great tips on using data and metrics to drive campaign performance.

Amplified Platinum Posts

Amplified Diamond Posts

What great PPC posts did you read in the last few weeks that I missed?

Lately I cannot get enough of the Foster the People Pandora station. Here’s a couple songs that have helped me power through my days.

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Ryan Campbell

About Ryan Campbell

Ryan is an Account Director with Add3. When Ryan is not geeking out over PPC he enjoys watching football and basketball. And then trying to avoid serious injury on his mountain bike, skiiing(when he has the time), and spending time with his family.

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