Add3.com

SEO + User Experience: Like Peanut Butter & Chocolate

I spoke on an SEO panel at the 2011 Seattle Interactive Conference. The title of our session was “SEO & User Experience: Like Peanut Butter & Chocolate”. I was asked to relate a specific story about how we combined SEO practices with improvements in user experience to get results. So I presented a case study on work we did last year for our client NeighborhoodNotes.com to reduce the number of links on pages to improve both the user experience and gain search results.

– –Update: Jan 5 2012– –
Seattle Interactive published a video of the session. So now you can watch my presentation in real live moving pictures. The slide deck is below as well.

SEO and User Experience Panel at SIC2011 from Seattle Interactive Conference on Vimeo.

Check out the presentation to find out how:

If you’re interested in more, you can see all the slides from the other presenters on the Seattle Interactive SEO & UX session here: http://www.slideshare.net/jcolman/seoux-panel-at-seattle-interactive-conference-sic2011

Ben Lloyd

About Ben Lloyd

Ben Lloyd serves as Principal at Add3 and manages the agency’s Portland office.  Ben got his start in SEM way back in 1999 – when there was like, 15 search engines and Google was barely a thing. Prior to Add3, Ben had founded Amplify Interactive in 2003 (which was acquired by Add3 in 2013), and hasn’t looked back since. Ben likes lots of stuff like golf, pinball, food(ie), booze/beer/wine – in that order, etc. Mostly – he likes doing that stuff with his friends. Ben is also co-founder of SEMpdx. Connect with Ben on LinkedIn