Those who are actively engaged in internet marketing know just how important search is in an internet marketing project. Millions of search queries are typed in search engines on a daily basis. Obviously, having your site show up in the top rankings of any given search query is important.
So I give you SiteProNews’ article “The Importance Of Search in Internet Marketing”. It’s an article that clearly shows the importance of extensively covering & putting in some time for the search aspect of an online marketing campaign. One of the first sentences of the article really stood out for me:
“Search is more popular than display ads and email marketing because of its excellent performance and ROI.”
Nothing shows validity & trustworthiness as much as having your website show up on the top of organic search engine rankings.