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In this post of “Jessica’s Social Media ‘Likes'” – Rand Fishkin on Social, Google+ Resources, Link Research, and Snoop Dogg. Get ready to “like!”

SEOmoz: Tracking the KPIs of Social Media

Social Media

  • Rank Fishkin shares his KPIs for Social Media and gives examples of great tools to track them.
  • Social Media sites he specifically talks about include:
    • Facebook
    • Twitter
    • LinkedIn
    • Google+
    • Reddit, StumbleUpon, Quora, Yelp, Flickr, and YouTube
    • Blogs + Forums
  • If you’re struggling with tracking the effectiveness of your Social Media campaigns, check out this post.

34 Google+ Resources for Your Business: Advice from the Pros

  • This great post from Social Media Examiner compiles blog posts from across the internet – giving you everything you could ever want to know about Google+.
  • The font shortcuts covered in this post were something I found very helpful and I know a lot of people aren’t using.
    • *Word* = Word
    • _Word_ = Word
    • -Word- = Word Shows Links Have a 3 Hour Half-Life

  • recently looked at their links to determine their half-life. The results were interesting.
    • Twitter – 2.8 hours
    • Facebook – 3.2 hours
    • Direct traffic (Emails, IMs, etc.) – 3.4 hours
    • YouTube – 7.4 hours
  •’s conclusion, “the lifespan of your link is connected more to what content it points to than on where you post it: on the social web it’s all about what you share, not where you share it!” Links Half-life Density Links Half-life Density

Social Media Examiner: 7 Tips to Increase Your Blog Comments

Social Media Examiner has some great tips for how to get more comments on your blog. For more information, make sure to visit their article.

  1. Check your blog comments settings.
  2. Ask for comments.
  3. Write a blog comment policy.
  4. Provide comment instructions.
  5. Respond to comments.
  6. Make people feel good about their comments.
  7. Build community with your replies.

Snoop Dogg for CEO of Yahoo 2011

Snoop Dogg

Snoop Dogg




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