Turns out – you may not realize it, but you already are a social media marketer.
Just read a great entry over at our partner McClenehan Bruer’s blog & newsletter titled “You Are a Social Media Marketer (Almost)“. The main takeaway I got from the article was:
“Most social media tools that work today in deep tech have analogues in the marketing work youâ€™ve always done… The key difference is this: social media opens up an intimacy and ongoing dialogue not found in traditional marketing communications.”
The article goes on to discuss some key social media tools & tactics and talks about what’s the same and what’s new for marketers, and presents specific examples for:
- Blogger relations
- Corporate blogging
- Social media networks
Excellent topic. Go check it out at the McBru Deep <Tech> Dive blog